‘Sell music, not copies …’

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“I first started getting interested in ‘copyfight’ and issues related to filesharing in college, where I was introduced to a local network where resident students across the university campus could connect and share what they loved on- and offline,” writes Michael Castello on his mistypedURL blog. As the music industry continued to, “ratchet up their anti-sharing campaigns, I thought that the iTunes Music Store, the EFF’s Voluntary Collective Licensing plan and later, Warner Music’s Choruss were effective ways to ‘monetize’ widespread music trading,” he says, continuing »»» While at least the EFF’s idea isn’t horrible, I’ve more recently realized that creating “digital storefronts” that are essentially retooled versions of the record store are terribly lacking strategies for benefiting from 21st century technology. Two competing ideas As I’ve followed the copyfight in its various incarnations across the web, I repeatedly see two seemingly oppositional statements.