Microsoft and Yahoo team up in ad deal
Where there’s a will, there’s a way. Microsoft and Mr Purple, aka Yahoo, have finally figured out a way to jointly go after you and your money, calling their 10 year deal an agreement that’ll, “improve the Web search experience for users and advertisers, and deliver sustained innovation to the industry”. Microsoft will now power Yahoo search while Yahoo, “will become the exclusive worldwide relationship sales force for both companies’ premium search advertisers,” say the two new buddies in a statement , which goes on in full »»» For Web users and advertisers, this deal will accelerate the pace and breadth of innovation by combining both companies’ complementary strengths and search platforms into a market competitor with the scale to fuel sustained development in search and search advertising.
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Microsoft and Yahoo team up in ad deal
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